Trade Exhibitors

If you work for an organisation, canine or otherwise you might like to hire a trade stand at London’s Biggest Dog Event.

Full application details for this year’s event will be available in the next few weeks. To make sure you don’t miss out on a great opportunity please register you interest now by emailing

Manuals and forms

12 reasons to be at Discover Dogs

  1. Discover Dogs is London’s BIGGEST dog event.
  2. The event is in its 22nd year.
  3. Over 26,130 dog lovers attended Discover Dogs in 2016.
  4. The event boasts headline sponsors as well as attracting exhibitors such as Iams, FURminator, Lilys Kitchen and Burns Pet Nutrition.
  5. We had 148 press mentions reaching 19 million people valued at £119,402.
  6. 80,000 unique users visited the Discover Dogs website in the run up to the 2016 event.
  7. Over 50% of visitors last year said the main reason they visited was to browse & shop at the trade stands.
  8. 90% of visitors rated the range of trade stands "good", "very good" or "excellent"
  9. 97% of visitors rated the event "good", "very good" or "excellent"! Nearly half of visitors rating it as excellent.
  10. Over 79% of visitors in 2016 said they will attend this year’s event!
  11. 2/3 of all visitors own a dog.
  12. 1 in 3 visitors spent over £50 whilst at the show.
View this year's Exhibitors

How to apply for Discover Dogs 

To apply for a trade stand please complete and return the trade stand application form. The “Application Procedure and Terms and Conditions” document should be read before completing the form. The Marketing Information document should also be read as it provides further details about the event and PR and Marketing for the show.

The provisional draft floor plan can be found here.

If you have any questions about the event please email